Project: Shake it Up
Post-Production: IXOR Digital
Four CGI animals. One forest. A lot of detail behind every encounter.
IXOR VFX created the tiger, deer, monkey and snake for this Minute Maid Pulpy Orange commercial. Each animal called for a different approach, from the tiger’s powerful presence and the deer’s quieter movements to the agility of the monkey and the fluid motion of the snake.
Our team worked across the animals’ look, animation and integration into the live-action footage. Fur, movement, lighting and the way each creature sits within the forest all play a part in making the shots feel convincing.
The result brings four distinct CGI characters into the film, each with its own personality and place in the world of the commercial.
