PROJECT: AIG – “Car Insurace”
AGENCY : The Newtons
Newton’s latest spot for AIG is a full CG Animation video.
CG Director Andronikos Bisogiannis wanted to bring some hi-tech stylised look to AIG’s TV Commercial.
Instead of starting with a car, why not create one?
Digital microscopic cameras and fast transitions showing what it looks like a car assembly line to become a complete car by AIG.
Starting from the Previz, IXOR did various tests for the X-Ray and Wireframe look. The most chalenging part was designing engine parts since no CAD data provided.